The UK has the most active online population of any country in Europe with around 21 million logging on every day and 72% using the Internet to make purchases

According to the Office of National Statistics between 2005-2006 consumers spent £103 billion in online purchases in the UK alone

But a recent survey has shown that for UK SMEs:

o 23% of websites have not been updated launch
o The average age of a website is four years
o Only 8% of respondents had an e-commerce element to their sites
o 25% of companies had no way of tracking their site
o 38% had no budget at all for website updates
o For those with a budget the annual spend was around £250

So, if you have built a web site and you find that your site hasn’t been generating much relevant traffic and no significant sales the temptation may be to start “the blame game” but that isn’t going to help You see building a web site is one thing; building one that will bring in business is another…